Georgia-Pacific completes $170M purchase of Insulair

Georgia-Pacific Corp. on July 26 announced the successful completion of its $170 million acquisition of Insulair, Inc., a privately held manufacturer of premium insulated paper cups and lids.

The deal was finalized through the merger of its subsidiary, Fort James Operating Company, and Insulair Inc. Georgia-Pacific will integrate the Insulair business and the Vernalis, Calif., facility into its Dixie business.

"This acquisition is a strategic component of our ongoing North American Consumer Products growth plans, which includes our previously announced plans to install two through-air-dried tissue paper machines," said Michael C. Burandt, executive vice president - North American Consumer Products, Georgia-Pacific. "These investments should be a clear indication to our customers and consumers of Georgia-Pacific's commitment to our consumer products business."

Dixie president Sean Fallmann added, "We are significantly enhancing our position in the cup business with the completion of this acquisition and are excited to have the skilled and innovative employees at Insulair, Inc. become part of Georgia-Pacific."

Founded in 1996, Insulair introduced its innovative, patented, triple-wall insulated paper cup one year later. The technology used to make the Insulair cup eliminates the need for polystyrene foam cups, cup sleeves or double cupping. The cups are sold domestically in all 50 states and exported to customers in more than 15 countries around the world.