Chrysler reports May U.S. sales increased 33 percent

RP news wires

Chrysler Group LLC on June 2 reported a U.S. sales increase of 33 percent, the second consecutive year-over-year percentage sales improvement, and the first time that monthly sales have topped the 100,000 threshold since March 2009.

“May was another positive sign as sales momentum continues to build for Chrysler Group, exceeding the 100,000 unit threshold for the first time in more than a year,” said Fred Diaz, president and chief executive officer for the Ram Truck Brand and the lead executive for U.S. sales. “The company continues to show improvement each month, with May being our strongest month this year, exceeding overall industry growth for the second month in a row.”

Chrysler Group LLC reported total U.S. sales for May of 104,819 units, an increase of 33 percent vs. May 2009 (79,010 units). Sales increased 10 percent compared with April 2010 (95,703 units). Chrysler Group finished the month with a 49-day supply of inventory (196,210 units), a 25 percent decline vs. May 2009 (260,407 units). Overall, U.S. industry sales figures for May are projected at an estimated 11.9 SAAR, the best month to date for the industry in 2010.

“The production launch of the all-new 2011 Jeep Grand Cherokee in May signaled the product rebirth of the Chrysler Group, it is a signature vehicle for the company. It represents the best of Chrysler Group, the direction we’re moving toward producing high-quality, technologically-advanced vehicles. It is the first of 16 all-new or significantly refreshed vehicles the company is introducing this year,” added Diaz. “We are anticipating that there will be strong customer demand for the all-new 2011 Jeep Grand Cherokee adding to the company’s momentum as we enter the summer months.”

With the all-new 2011 Grand Cherokee, Jeep has created the benchmark, premium SUV. Unique innovations such as our new Quadra-Lift™ air suspension and Selec-Terrain™ traction control systems separate Jeep from the crowd and take the Grand Cherokee to the next level of 4x4 capabilities. The new generation of the iconic Jeep Grand Cherokee delivers the perfect blend of on-road refinement, superb craftsmanship, world-class design, improved fuel economy, innovative features and legendary, real-world capability.

May U.S. Sales Highlights
 

  • Dodge Brand sales (42,242 units) were up 73 percent compared with May 2009 (24,456 units)
  • Dodge Grand Caravan sales (9,393) were up 66 percent vs. May 2009 (5,660 units)
  • Dodge Challenger sales (3,828) increased 42 percent compared with May last year (2,695 units), setting a monthly sales record for the second month in a row
  • Dodge Caliber, Dodge Avenger Sedan and Dodge Charger sales each increased by triple-digit percentages vs. May 2009; Dodge Nitro sales show positive trend since introduction of new packages in April and May
  • Chrysler Brand sales (20,699 units) increased 29 percent compared with May 2009 (15,987 units)
  • Chrysler Town & Country minivan sales (13,395 units) improved 68 percent versus May 2009 (7,972 units)
  • Chrysler Sebring (sedan and convertible) sales (2,798 units) increased 42 percent compared with May 2009 (1,977 units)
  • Jeep Brand sales (22,948 units) increased 6 percent vs. the same time period last year (21,624 units)
  • Jeep Wrangler sales (9,634 units) improved 4 percent vs. May 2009 (9,294 units)
  • Jeep Compass sales (2,373 units) increased by triple digits compared with May last year (936 units)
  • Jeep Patriot sales (3,040 units) improved 30 percent compared with the same month in 2009 (2,347 units)
  • Ram Brand sales (18,930 units) increased 12 percent vs. May 2009 (16,943 units)
  • Ram Pickup sales (17,298 units) were up 11 percent compared with last May (15,516)
  • Dodge Dakota sales (1,610 units) were up 87 percent compared with the same time period last year (863 units)
  • Shipment of the all-new 2011 Ram Chassis Cab truck to commercial vehicle dealers began in May. The arrival of the all-new Chassis Cabs marks the completion of the redesign of the Ram Truck lineup



Sales Chart
 

Chrysler Group LLC U.S. Sales Summary Thru May 2010
        Month Sales Vol %       Sales CYTD Vol %
Model Curr Yr Pr Yr Change Curr Yr Pr Yr Change
Sebring 2,798 1,977 42% 17,387 8,933 95%
300 3,507 3,679 -5% 17,573 16,382 7%
Crossfire 0 58 -100% 0 235 -100%
PT Cruiser 997 1,276 -22% 3,901 7,488 -48%
Aspen 2 678 -100% 30 4,484 -99%
Pacifica 0 347 -100% 0 1,486 -100%
Town & Country 13,395 7,972 68% 51,342 36,559 40%
CHRYSLER BRAND 20,699 15,987 29% 90,233 75,567 19%
Compass 2,373 936 154% 8,749 4,795 82%
Patriot 3,040 2,347 30% 13,080 10,733 22%
Wrangler 9,634 9,294 4% 37,226 44,080 -16%
Liberty 4,105 4,615 -11% 18,319 19,890 -8%
Grand Cherokee 3,246 3,480 -7% 22,550 19,467 16%
Commander 550 952 -42% 6,116 4,875 25%
JEEP BRAND 22,948 21,624 6% 106,040 103,840 2%
Caliber 7,481 2,991 150% 18,853 13,769 37%
Avenger 6,332 2,512 152% 22,001 12,430 77%
Charger 9,625 4,082 136% 37,277 25,972 44%
Challenger 3,828 2,695 42% 14,580 13,713 6%
Viper 26 44 -41% 113 289 -61%
Magnum 0 8 -100% 0 85 -100%
Journey 3,781 4,023 -6% 21,827 22,153 -1%
Caravan 9,393 5,660 66% 41,265 35,927 15%
Nitro 1,774 1,845 -4% 7,519 8,414 -11%
Durango 2 596 -100% 36 2,458 -99%
DODGE BRAND 42,242 24,456 73% 163,471 135,210 21%
Dakota 1,610 863 87% 5,796 6,098 -5%
Ram P/U 17,298 15,516 11% 68,999 80,038 -14%
Sprinter 22 564 -96% 192 2,147 -91%
RAM BRAND 18,930 16,943 12% 74,987 88,283 -15%
TOTAL DODGE 61,172 41,399 48% 238,458 223,493 7%
     
TOTAL CHRYSLER GROUP LLC 104,819 79,010 33% 434,731 402,900 8%
     
          TOTAL CAR 33,597 18,046 86% 127,784 91,810 39%
          TOTAL TRUCK 71,222 60,964 17% 306,947 311,090 -1%
Selling Days 26 26   126 127  
Global Sales Reporting & Analysis 
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